Pay It Forward Program
As owner/operators, we substituted counter tipping for a pay-it-forward concept.
Customers could add a dollar or two to their total to help provide hot meals for poor and homeless populations on request. When someone asked for assistance paying for a meal, we never asked why. Instead we simply took the money from our Forward-Fund and provided the plate free of charge. Ultimately, we still received the tip money in the form of increased sales. Our goal was to never turn away a hungry soul.
Everyone deserves a hot meal That was one of the reasons we opened. Our customer community helped provide nearly 3000 free meals in 2021.
Not only does this help humanity, but it does so by adding to your bottom line.